Resume

Professional Experience

Senior Account Executive January 2023 - Present

Account Executive October 2021 - January 2023

Account Coordinator August 2020 - October 2021

Langland, Publicis Health, Remote Position

Account & Project Manager for 8 clinical trial advertising recruitment campaigns and 2 branding initiatives, managing communications between clients, internal teams, and vendors

Comprehensive understanding and experience with creative development (i.e. animations, photoshoots, websites, media, layouts), their translation, electronic and print distribution, and updates
Utilize project management tools (i.e. Smartsheet, Asana, Proof HQ/ Adobe Workfront) to ensure creative resource is allocated, obstacles are removed, and tasks are completed on time and within budget
Train and mentor Account Executives on all tasks

Media Planning/ Buying Intern June 2020- August 2020

4A's MAIP Fellow, Selected by Digitas, Remote Position

Selected from 600+ applicants to represent the MAIP 2020 cohort at Digitas Boston
Engaged in a 12-week virtual program comprised of discipline-based and transferable skills training
Worked with a group of 12 students to create and present advertising campaigns for three clients

Jr. Community Developer April 2020- November 2021

Gaming Access Weekly, Remote Position

Collaborate on social media content to post to Facebook, Twitter, and Instagram
Plan when upcoming video game news articles should be shared on our social media platforms

Digital and Social Media Strategist January 2020- June 2020

Secondary Researcher August 2019- December 2019

Arrowhead Advertising, FSU NSAC Team, Tallahassee, FL

Developed a social media and digital strategy for Adobe as part of the National Student Advertising Competition
Served on a team of four other researchers to collect quantitative data
Drew key insights from the data to drive the creative strategy for the campaign

Information Desk Building Manager June 2019 - April 2020

Information Desk Receptionist January 2018 - June 2019

Public Relations and Social Media Coordinator for the Video Game Club May 2017 - May 2019

Askew Student Life Center (ASLC), Tallahassee, Florida

Social media content creator for 2+ tabletop and video game events a month, who also supervised nightly building operations when professional staff were not present and ensured risk management plans were in place

Coordinated room and equipment reservations for club meetings and events, troubleshooting as needed
Led and collaborated with other student leaders in weekly meetings, brainstormed ideas for content, provided feedback to designers, and became the face of the ASLC online and at outreach events

Digital Marketing Intern August 2019- December 2019

Fiore Communications, Tallahassee, FL

Collaborated on social media content for over 20 clients via Base Camp
Engaged with the community through the client's Facebook, Instagram, and Twitter pages
Wrote, built, and proofread blogs and newsletters via Mail Chimp
Managed all aspects of the “Tally Connection” Facebook, Instagram, and newsletter

Digital Strategist Intern May 2019- August 2019

BowStern Marketing Communications, Tallahassee, Florida

Monitored Facebook, Instagram, and Twitter presence daily for over 20 clients via Sprout Social
Curated social media content for over 20 clients via a monthly content calendar
Contributed to strategic planning meetings with Account Managers and Digital Strategists
Researched internal and external projects to prepare content calendar posts

Skills

Transferable Skills: Delivery Focused, Attention to Detail, Adaptable, Cross-Functional Collaboration, Proactive, Work Under Ambiguity, Eager to Learn, Time Management, Critical Thinking
Adobe Creative Suite: Illustrator, Premiere, Photoshop, Acrobat, InDesign
Software: Slack, Buffer, Canva, Trello, ProofHQ, Box, Asana, Smartsheet, Microsoft Office, Microsoft Teams, Mac and PC
Social Media: Facebook, Twitter, Instagram, Discord, Twitch
Language: Fluent in English, Spanish (spoken and written), and beginner German (spoken)
Affiliations: AAF, MAIP, NSAC

Accomplishments

2020: 4A's MAIP Felow - Selected by Digitas
2020: Top 9 at the National Student Advertising Competition Finals
2019: Raised $8,700 for Child’s Play Charity
2018: Raised $5,500 for Child’s Play Charity

Education

Bachelor of Science in Media Communication Studies

Florida State University, Tallahassee, FL

Minor: Psychology